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STOCK FAN FAVORITES AND LIMITED ASSORTMENT OF THE REST


Your clients are becoming more aware and wanting to avoid the sugar and chemical content of most sports nutrition products and are looking for an alternative.

That’s where we come in: Hammer is the only brand on the market that features ALL non-sugar-based products that are also free of artificial sweeteners, colors, or flavors. Plus, Hammer has been the top-selling brand in Local Bike Shops and quality independent retailers for over two decades. Also, Hammer is the only sports nutrition brand with fierce MAP enforcement and NO Amazon sales!

If you want to see your nutrition sales blossom and become a new or increased profit center, we’ll gladly show you how. Start with a good selection of Hammer products and then add in the following categories. But to avoid redundancy, limit the other brand offerings to one or two products. It will save your staff a lot of time answering the question: “With so many brands of bars, gels, drinks, etc., which do you recommend?” Call our friendly dealer specialist Craig Prather at 1.800.336.1977 and let us help you win the sports nutrition game.

Alongside top-selling Hammer Nutrition products, supplement your selection (if you must) with the following:

  1. Gummies/Chews – Stock 1-2 brands, 3-5 flavors for the candy lovers.
  2. Waffles – Choose a local favorite brand and grab two flavors.
  3. Local/Groovy/Fad bar – Stock light. Fads come and go quickly and expiration dates do too. Grab one or two flavors from the current trend, and rotate frequently.
  4. Choose your sugar – Pick 1-2 brands, and no more than 4 flavors. Countless companies selling the same sugar, salt, and citric acid drinks. Use this as an opportunity to share the facts—they’re all the same thing.
  5. GU – GU is the best-selling product in this segment so you might need to stock some. But since they’re discounted online every day of the week and expiration support is hard to come by, don’t go nuts. Whatever you do PLEASE don’t call Hammer Gel “Gu.”

At the end of the day, there’s Hammer Nutrition, and then there’s everyone else. Stock smart—fill your shelves with the ONLY nutrition company working to support your bottom line and your customers’ best performance. Then grab some candy for the sugar people.

We’re here to get your nutrition section back on track. Give us a call today. We’re doing business differently. And it pays.

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